Brian Novoa / Assoc. Creative Director
SENIOR CREATIVE
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Stars of Your Universe

For holiday gift giving we created a socially immersive site that pulls in data via Facebook Connect to create a 360° universe of a user’s closest friends. The user can explore the Stella Artois brand story, view Stella’s holiday TVC, and click on one of their friend’s stars to discover stats about the friendship and view a first photo taken together. The site also invites users to share (or “Give Beautifully”) a curated gift guide from our retail partner, GILT. 

Created at 360i. 

 

Stars of Your Universe

We worked together with Google/Mill to tell the brand holiday story using 360 video. The film drove to our socially immersive holiday site that found your closest stars (friends) via data from Facebook connect and helped guests with holiday gifts for them from Gilt.

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